Automatic Age

Issue: 1935 July

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alive with action. Lights flash and guns fire away
in a spectacular blaze! A clever new arrange­
ment inside the machine magically reproduces
the actual sound of gun shots. . . . BIG GAME
draws you irresistibly into all the mystery and all
Today you can face the drug store on Main Street the adventure of the African jungle. So real and
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and the exclusive club on Park Avenue with the so lifelike is the sensation that you seem to hear
same ease of mind — because, today, you have the distant beat of native tom-toms and the eerie
the game that will get you “in” anywhere and cries of wild beasts. . . . The incorporation of
everywhere. That will put you on top and keep sound in BIG GAME is one of those million dollar
you on top . . . That game is Rock-Ola’s BIG ideas that you come across only once in a life­
GAME— the coin machine industry’s newest find. time. It is an idea that appeals and pleases.
BIG GAME brings to you more than lights. More Startles and surprises. And, in a manner of speak­
than the universal appeal of hunting. BIG GAME ing, it brings the players back alive for more and
brings to you, for the first time, the heart-pound­ more and more. That’s why BIG GAME bags big
ing thrill of sound effects. BIG GAME lets you coin. Big crowds. Big play. Big profits. You are
hear the staccato bark of rifle fire. The sharp sure to capture the whole town single-handed
report of a gun breaking through the stillness of with BIG GAME. So do it now. Get the drop on
night. At the very moment when the player everybody else. Step in ahead of them all by wiring
hits a winner, the entire playing field becomes your shipping instructions for BIG GAME at once!
For many months now, you have been asking for
an extraordinary pin game. For a game with lots
of fight and lots of punch. A game that packs a
wallop and can win the respect of every location
in your territory . . . Today you have that game.
ROCK-OLA MANUFACTURING CORPORATION
800 NORTH KEDZIE AVENUE, C H I C A G O , I LLI NOI S, U. S. A.
BIG GAME, with sound effects, is already starting a new
trend. It is doing for pin games what the talking pictures
did for the movies— making them more popular and more
profitable. And the best part of it all is that BIG GAM E
gives you the chance to be first with this newest and lat­
est of all coin machine discoveries. And, as you know,
the first man with a good idea always lands the bigger'
and richest profits!
nternational Arcade Museum
://www.arcade-museum.com/
Four small, simple words tell the whole story of BIG G A M E’S construction: built for easy
operating. That's why there are so few parts in BIG GAM E, Why it is so well assembled.
W hy you can put BIG G A M E out on location and forget about it so far as the mechanical
part of it goes— returning only for collections. BIG G A M E represents the very highest
standards of workmanship, and you can depend upon it 1 0 0 % . If you like a game that
works right all the time, you will like all these BIG G A M E features:
S O U N D U N I T : BIG GAME’S exclusive sound unit— the unit that reproduces the sound effects— is built
of steel and assembled separately from the rest of the mechanism, thereby, making it absolutely dependable.
E L E C T R IC A L F E A T U R E S : The electrical unit is protected by a special switch and fuse block. . . .
The batteries can easily be taken out through the front door. . . . The light-up panel can be taken off by
removing only two screws. . . . There are no wire connections between the playboard, the light-up box,
and the cabinet— all connections are individual and automatic. . . . And the light-up tilt device can be
seen by the merchant from behind the counter.
C A B IN E T A N D M E C H A N I S M : BIG GAME'S cabinet combines beauty with strength. It is solidly
built in Rock-Ola’s own woodworking plant and is finished in a cool, inviting shade of green, set-off by
natural wood moldings and center-spotted by a leaping tiger in colors. . . . The cabinet legs are extra
strong, and the extra large leveling adjusters are used.
P L A Y IN G F I E L D : The playing field is brilliantly finished in sunny golds, bright yellows, and cool
greens with touches of sparkling reds and browns. It is designed so as to give the public the intriguing
atmosphere of jungleland.
P L U N G E R A N D C O IN C H U T E : The plunger is the new double-spring type . . . it is super-sensitive
and feather-smooth. As for the visible coin chute, it is styled in the latest accepted manner.
S P E C IA L F E A T U R E : Adding to BIG GAME’S action and interest is a Twin Ball Return feature which
is both a hazard and a come-on. A hazard when both pockets are empty; a come-on when a ball is placed
in either of the tw o pockets.
Tests have proved that the profits from BIG G A M E keep increasing day by day and week
by week. The more the public plays BIG G A M E the better it likes it. This is something new
for light-up games. Something you should take advantage of promptly. So lose no time in
getting BIG G A M E into your territory. Put yourself into big time money
at
once. W rite
or wire your BIG G A M E shipping instructions immediately!
ROCK-OLA MANUFACTURING CORPORATION
8 0 0 N ORTH. K E.D.Z IE, A y E N U E, C H I C A G O , I L L I N O I S , U. S. A.
© International Arcade Museum
nttp://www.arcade- museum.com/

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