229
A U T O M A T IC A G E
February, 193U
Chicago Awaits the Entire
Operating Fraternity
B y C. A. B o w m a n , Rock-Ola M fg. Corp.
P
IN GAMES . . . marble games
. . . skill games . . . counter
games . . . Games! Games!
Games! ,
Money-makers all, and the greatest
of these . . .?
You’ll find them at the Sherman
Hotel, February 19, 20, 21, and 22.
“Reservations are pouring in” the
hotel management says. “Though
hundreds of guests for the Coin Show
have already reserved their rooms,
we’ll make a place for everyone. How
ever, we urge operators to send their
reservations as soon as possible.”
Operators, this is your show. You
will be feted, wined, and dined. You
will lounge in luxurious surroundings.
Ice will tinkle in frosted glasses as
courteous waiters serve you.
Like rich merchants from over the
sea, you will have your every wish
gratified. But all this is just an in
troduction to what March, April, May
and the rest of the year can and will
be for you. For here, in this magni
ficent hotel, the transient home of
many successful business men, you
will find the games that will send
you along the road to a fuller and
happier life.
Yet wrait! Just a word of caution!
Here at your elbow lies an oppor
tunity greater than ever. However,
you must find it for yourself. For
tunes in oil, millions in gold, treas
ures of gems, are not the rewards of
pure blind luck. These are the results
of knowledge, shrewd judgment, and
the courage to go ahead where the
timid may fear to venture. And this
knowledge, judgment, and courage
are just as necessary to the successful
operator.
Tools of Your Trade
The games exhibited at the Coin
Machine Show are the tools of your
trade. Choose them wisely. You must
be careful in your selection. Picture
a miner who has discovered a rich
vein heavy with gold. His fortune
is made! Joyously he starts to work
with an eager energy.
But his pick splinters in his hand.
The blade of his shovel curls. The
tools of his trade can’t stand the
gaff. He is beaten, thrown back, dis
couraged.
Wearily, the light of hope dimming
in his eyes, he sets forth for new
implements. But before he can re
turn with tools which will stand the
gaff, another has taken his place;
another who had the foresight to
choose the right tools has reaped the
harvest that should have been his.
So with an operator. If his games
can’t take it, he may lose his good
location to another who has chosen
more wisely. On the other hand, he
may be like the treasure hunter with
his secret map who goes in search of
buried treasure. His map is at fault.
Someone tricked him. Fooled him
into believing that his was the right
map, the only map! Yet, he knows
that somewhere near, undreamed of
treasure awaits the one who can
find it.
Again so it may be with an oper
ator. A careful operator will look
for certain things in a game. He will
want to know if the game is right—
if it is original and if it has play
appeal.
Meet America'*Newest Star-
"GYPSY
Packed full o f thrills — the thrill
o f the bouncing ball — the thrill of
the whirling wheel — the thrill o f
such generous odds — up to 40
points in awards that keys up sus
tained interest to the highest pitch.
Tested for months and months— im
mediate and lasting play — handsome
dealer profits — mechanically perfect.
Beautiful — eye-compelling — 1934’s ou t
standing creation.
Write, or wire for more details. Be
the first in the field with the Gypsy.
SU PREM E V EN D IN G CO.
OF N E W ENGLAND
1218 W ashington, St.
B O ST O N , M ASS.
Howdy, fellow ! Stop at Booth 108
Let’s Get Acquainted
T lfE L L , after four months as a distributor I ’m eating regular and
again learning how to put away a steak. Thanks to all who
have given me orders and the many who continue to send me orders
for their entire requirements. I appreciate it— and if there is any
thing I can do to be of further service, don’t hesitate to make your
request. If there is anything you want I will do my best to get it
for you.
— JIM M Y JOHNSON.
Be first in your territory with the N EW GAMES— Shoot your
orders my way and they will be filled promptly. Shipment on all
new machines shown in this M AGAZINE to be made immediately
after Convention.
L O W E S T F A C T O R Y P R IC E S
TERMS: 1/3 Cash— Balance C. O. D.
World Series
Pennant
Blue Ribbon
Rocket
Chicago Club
Pontiac
Arlington
King’s Horses
Reno
House (All Models)
WESTERN EQUIPMENT & SUPPLY
C O M PAN Y
8 5 0 B la c k h a w k S t.
C h ic a g o , Illin o is
Telephone: Diversey 8828
© In te r n a tio n a l A r c a d e M u s e u m
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