August, 1933
AUTOMATIC AGE
O. C. L IG H T N E R
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S ingle cop ies 25 c e n ts ; $1.00 per
y ea r U. S. and p o sse ssio n s;
F oreign $1.50.
Established 1925
AUTONATIC AGE
The National Magazine of the Coin-Machine Industry
2810 South Michigan Avenue, Chicago, 111.
Phone Victory 1466
Vol. 10, No. 1
"
AUGUST, 1933
Another Birthday for
AUTOMATIC AGE
We are nine years old this month. This is young, as publi
cations go, yet, we are the oldest exclusive, coin-machine magazine
in the world. The first issue of A u t o m a t i c A g e appeared in
August, 1925, and carried the advertisements of an even dozen
manufacturers of vending and amusement machines, and a few
scattered jobbers and dealers in supplies. It was a pamphlet of
34 pages.
This was not what you would call an auspicious beginning
by any means, yet this was a very good representation of the firms
who were in business at that time. We were starting at scratch
and these firms, whose names are now recognized as the greatest
in the industry, were willing to support and encourage a medium
for the industry. It was their first opportunity to establish an
advertising contact with the few hundred operators who then
existed.
, ,
Every old timer in the business will recall how difficult it
was to reach the operator. Salesmen for the large manufacturers
like to reminisce on their experiences in trying to trace down opera
tors in the various cities. With the coming of A u t o m a t i c A g e ,
a list of operators began building up which would enable all manu
facturers to reach them with announcements of new machines and
merchandise. Today this list of PAID SUBSCRIBERS totals
4,795. This figure tells the whole story in itself. A story that
has taken A u t o m a t i c A g e nine years to write — a story which
speaks for the growth of the industry during this period and for
its unlimited future.
The National Magazine of the Com Machine Industry
Table of Contents and Advertising Index for this issue will be found near
the inside back cover.
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http://www.arcade-museum.com/