Automatic Age

Issue: 1931 December

December, iy31
E x h ib it
A
u t o m a t ic
S p a c e
The floor plan o f the Exposition hall is
shown on the opposite page.
Booths 1 and 2— fo r music display— $65.
each.
Booths 22 and 23 center— dominating en­
trance— $65. each. Number 3 also dominat­
ing the entrance is $65.
A ll other 10 x 10 booths are $50.00 each.
The 7 x 10 booths at the end of the hall
$40, each. The 10 x 10 booths at the end
of hall giving dominating view of both
aisles are $50 each. Naturally there is
some advantage in being near the entrance
but that is offset by the fact that in the
rear will be a group of seats where the
operators may rest, and this will naturally
insure a crowd being in that section the
same as near the entrance.
Booths 1 and 2 are given over to musical
exhibits where exhibitors may play the in­
struments— as they are some distance away
from the balance of the exhibits and there
will be no complaint. Booth 48 is also given
over to music exhibit as it faces the group
o f seats in the rear o f the hall where the
operators will congregate and rest. It will
be the understanding that who ever takes
this booth may not play the instruments in
the exhibits if the adjoining exhibitors com­
plain. Outside o f these, any booths in the
hall are about the same.
There are only 62 booths on the plait, and
at the last Sherman Hotel Exposition there
were 103 exhibitors. A fter these 62 are sold
out, there is a possibility o f crowding in
three or four more, but any that are sold in
addition will have to spread out on the
mezzanine floor, or a small hall adjoining.
However, all this space is on the same floor
as the Exposition Hall, and is easily
accessible as it adjoins the main hall.
Y our check fo r 25 per cent must accom­
pany your application. Make the checks
payable to Coin Machine M anufacturers’
Exposition o f Chicago.
It will be wise to make first and second
choice, and as long as everybody has an
equal chance, it is your own fault if you
do not get a choice space.
Because o f the new features o f the E x­
position, a crowd larger than ever before
is expected. There is nothing that will
draw the operators together quicker than
© International Arcade Museum
A
15
ge
In fo r m a tio n
having a general good time.
W e have certainly been in the depression
long enough. Here is a chance to see all
the new machines, learn new wrinkles o f
the business from other operators and wind
up with a fine time that will cost operators
nothing.
You will not be button-holed fo r a mem­
bership fee o f $25 and there will be no
crowd haranging you to buy banquet tick­
ets. A s the old saying goes— “ The best
things in life are free.” That is how the
manufacturers want to make the operators
feel this year.
Please understand that while the Chicago
manufacturers are doing the work to put
on a show every manufacturer throughout
the country who exhibits machines is pay­
ing his share to entertain you boys. Man­
ufacturers outside Chicago are entitled to
just as much credit.
Scales Feel It
Depression note. The latest business man
to notice the depression is the man who
counts the pennies in the weighing ma-
chies. Anne Jesselson, lunching in the Can­
ary shoppe on North Michigan avenue, ob­
served a man counting hundreds o f pennies
on a little table at the back o f the room.
She learned that his business was collect­
ing from the weighing machines. He said
business was falling off fearfully. Three
months ago he averaged YlVn cents a day
trom his machines, two months ago it
amounted to 16 cents daily, and that day
he grumbled that it was only 14 cents. The
reason fo r the falling off in receipts is be
cause people who don’t have enough money
to eat neither have pennies to put in r
weighing machine nor care what they
weigh, he volunteered.— From “ This Gale.
W orld.”
Gabbalot— So you’re the professor who
is teaching my wife voice culture. W ha.
sort o f a pupil is she?
Professor— W ell, I find her very apt, t
say the least.
Gabbalot— That’s strange, I always fin I
her very apt to say the most.
http://www.arcade-museum.com/
A uto m atic A ge
16
December, 1931
Committee Appointed to
Arrange Coin-Machine Exhibit
for New Industrial Museum
The new Rosenwald Museum of Science and Industry in Chi­
cago is to have a coin-machine section as part of the wonderful
exhibits planned for the new enterprise. The museum is located
in Jackson Park and is the old Liberal Arts Building of the World’s
Fair (1893) rehabilitated. A few years ago Julius Rosenwald,
the mail-order magnate and philanthropist, visited the Industrial
museum at Munich, Germany. He was so enthused with it that he
offered the City of Chicago five million dollars provided the city
would vote five million more for a similar museum or even on a
larger scale. This the city proceeded to do and today the beautiful
building, said to be architecturally one of the finest since the days
of ancient Greece, has been rehabilitated, faced with Bedford lime­
stone. Work is now proceeding to put the finishing touches to the
interior. It is planned to have the exhibits ready inside of a year.
A fter an interview with Director Kreusser, he appointed a
committee representing different branches of the coin machine in­
dustry to select the machines suitable for proper display. This com­
mittee is composed o f :
Fred Mills, Mills Novelty Co.
W m. Gent, W m. Gent Mfg. Co.
Nathaniel Leverone, Automatic Canteen Co.
B. L. Fry, National Sales Machine Co.
0 . C. Lightner, publisher of A u t o m a t i c A g e , is chairman.
The committee is now open to suggestions from the trade at
large regarding old types of machines.
W e want first to show the old pioneer coin-operated machines
of perhaps forty years ago. The requirements of the museum are
that the mechanism be exposed so that the machines may be en­
closed in glass instead of metal or wood. Visitors to the museum
will be allowed to push a button to see everything work. Through­
out the entire place there will be movement and activity. Likewise
it is desired to show the mechanism of coin-operated machines.
When the publisher of A u t o m a t i c A g e was in Europe last
summer, he visited the Industrial Museum at Munich and we can
say that there was a larger crowd watching the coin-operated ma­
chines than in any other division of the museum we passed through.
They had machines there from all countries in Europe, and some
from Japan. We are going to ask the Mills Novelty Company to
donate one of their early types of orchestral music machines which
the U. S. Patent Office pronounced one of the greatest inventions
in the history of the office. Frank Meyer, of the Exhibit Supply
Company, who visits the arcades throughout the country and Wm.
Rabkin of the International Mutoscope Reel Company will be
expected to pick up some old types of amusement machines. If we
© International Arcade Museum
http://www.arcade-museum.com/

Download Page 15: PDF File | Image

Download Page 16 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.