Automatic Age

Issue: 1930 August

114
T
he
A
u t o m a t ic
comply with such requests under the con­
ditions referred to and should insert the
matter in his publication without plainly
marking it with the word ‘advertisement/
thus withholding from the postal service
the fact that the matter is advertising
within the meaning of the law, and thus
lead to deprive the Government of its just
revenue, the action might constitute a con­
spiracy within the contemplation of the
Act of March 4, 1909, embodied in the
Postal Laws and Regulations, which read
as follows:
“ ‘I f two or more persons conspire either
to commit any offense against the United
States, or to defraud the United States in
any manner or for any purpose, and one
or more of such parties do any act to
effect the object of the conspiracy, each
of the parties to such conspiracy shall
be find not more than $10,000, or im­
prisoned not more than two years, or
both.’ ”
A
ge
At least half a million dollars worth of
business is done by roadside stands through­
out the country. Survey of the National
Stand Owners Association indicates that
there are between 110,000 and, 125,000 of
these stands, of which 65,000 remain open
the year round. Establishments of this
type are said to be increasing at the rate
of 3,000 a year.
— The Advertiser, N. Y. Evening Post.
It is a pretty generally accepted fact in
retail merchandising today that show win­
dows have a broader appeal— a broader us­
age— than merely to sell the goods that are
seen in them by the man or woman passing
by.
A store with particularly interesting and
varied windows attracts the attention of
people on the street. That store becomes
interesting to them and they are lured into
it where they become customers.
— Merchants Record.
Conspiracy Statute
It was stated orally on behalf of the
Post Office Department August 4 that the
conspiracy statute referred to is an act
of March 4, 1909, section 37, 35 Stat., page
1096 and section 1611 of the Postal Laws
and Regulations.
The conspiracy statute provides that “ If
two or more persons conspire either to
commit any offense against the United
States in any manner or for any purpose,
or, if any one or more of such parties
do any act or effect the object of the
conspiracy, each of the parties to such
conspiracy shall be fined not more than
$10,000, or imprisoned not more than two
years or both.”
The law requiring publishers to mark ad­
vertising as such is section 235, title 39,
Postal Laws. It reads as follows:
All editorial or other reading matter
published in any such newspaper, maga­
zine, or periodical for the publication of
which money or other valuable considera­
tion is paid, accepted, or promised, shall
be plainly marked “ Advertisement.” Any
editor or publisher printing editorial or
other reading matter for which compensa­
tion is paid, accepted, or promised without
so marking the same shall, upon convic­
tion in any court having jurisdiction, be
fined not less than $50 nor more than $500.
© International Arcade Museum
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T
he
A
u t o m a t ic
C h a in B a n k in g
Many of the manufacturers and operat­
ing companies find proper financing one of
their most difficult jobs. It is that way
with all of us. Every man interested in
business of any kind can very well watch
the development in banking circles.
Congress has initiated an investigation
of branch and chain banking. Hearings
are now in progress, and the ext nCongress
will probably be confronted with the task
of establishing a balance between chain and
branch banking.
Chain banking has been encouraged
through the McFadden Law. World’s Work
for May state, “ Although official figures are
lacking, unofficial reports show that no less
than 273 chains of banks are now being
operated in 39 states. They comprise a
total of 1858 banks, and have resources of
$12,275,390,000.”
Branch banking also is growing.
Of the 25,115 state and national banks,
818 are operating 3,440 branches. Of this
3,440 branches, 1,078 are outside the home
'-ity of the parent bank. It is pointed out
that in the extension of chain and branch
banking, one of the fundamentals of the
American credit system is threatened,
namely, that credit which is based (upon
banking deposits should be controlled by
Versons within whose areas which furnish
the deposits, and thus be subject to the re­
straints of local interests and public opinion
in those areas.
Attention is called to the fact that the
nine year period ending last December 31st,
witnessed 5,640 bank failures, with aggre­
gate deposits o f nearly $2,000,000,000.00
contributed by more than seven million de­
positors. Ninety-two per cent of the fail­
ures have been in small banks in places
having less than 10,000 population, an ex­
tremely important fact, considering that
more than four-fifths of all the 24,912 in­
corporated banks in the country are located
in small towns.
Mismanagement, incompetent or criminal
management, deflation, robbery, graft, in­
sect pests, decline in the cattle market, drop
in the prices of wheat, and so on, are given
as causes for these failures.
The extension of chain and branch bank­
ing is not given as a contributory cause.
Congress must address itself not only to
find the basic reasons, but it must enact
legislation to safeguard banking against its
own weaknesses.
© International A rca d e M useum
A
115
ge
NO PESSIMISM
“ There is no need for pessimism as
to the future. We are an essential,
growing industry.
There is no
mystery about the problems that con­
front us. They are very similar in
nature to the problems that confront
other trades. They will yield to the
application of sound business prin­
ciples. All that is needed is the will
o f the majority o f operators and
manufacturers to tackle the prob­
lems.”— Selected.
A certain poultry fancier in Connecticut
explained to a visiting friend that he owned
one of the marvelous hens in the world.
Upon his friend inquiring what made the
hen so marvelous, he replied that by draw­
ing a blue cloth in front of the hen, she
would lay a blue egg, that by drawing a
red cloth before her, she would lay a red
egg, etc., etc.
The friend of course immediately wanted
to see the hen but the poultry expert
exclaimed that it was too late as the hen
was dead.
It seems that some ignorant fellow had
waived a Scotch plaid in front of her.
A tourist motoring from London became
confused as to his directions and noticing
a boy sitting on a fence nearby, inquired
of him:
“ Hey, son, what’s the rg h t road to
Norfolk?”
Boy: “ I dunno.”
“ Well then, how far am I from Birming­
ham?”
Boy: “ I dunno.”
“ Where does this road lead to?”
Boy: “ I dunno.”
“ You don’t know much of anything, do
yoo?”
Boy: No, but I ain’t lost.
Patient( to nurse)— “ Forgive me for say­
ing it, but I ’m in love with you. Really, I
don’t want to get well.”
Nurse— “ Don’t worry, you won’t. The
doctor is in love with me, too!”
— A. B. S., Inc., New York.
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