Automatic Age

Issue: 1928 February

the a u t o m a t ic a g e
vol .
CH IC A G O , F E B R U A R Y , 1928
N o /7
Texas Offers Large
Field for Expansion
By O. C. L IG H T N E R
'If I owned hell and Texas,” said
general Phil Sheridan, "I 'd rent
exas and live in hell.”
®ut the old hero of Winchester
^ as then in his dotage. He was blind
one eye and coulcln’t see out of
other. Texas, like God, is all in
a 1 whatever that means. It’s a long
•jump f rom the overcoats of the Pan-
fudle to the straw hats of Browns-
^ e- It is big not only in size, but
m Possibilities.
Finds Live Wires
I found some live wires in the op­
ia tin g game down there and heard
®f others since my limited time made
j ^Possible to visit more towns than
did. Dallas claims to be the me-
r°polis, but San Antonio and Hous-
° n are running her neck and neck.
A t Dallas I talked with G. A.
oering, operator of Nelson-Wiggin
Pianos. He also operates at San An-
onio and is one of the live men in
game in the Southwest. Mr.
oering will attend the convention in
™cago this month. He is also op­
ia t in g some of the new. coin-con-
° ” ed pipe organs and says he gives
n°thing to the locations where they
are installed.
L. Ligon operates a large string
° f various kinds of vending and
ainusement machines. He started
^ t h a handful and is gradually
© Inte rn ation al A rc a d e M use um
building up his route. He is a young
chap, keenly interested in the game
and a natural born operator.
Tw o Vendors Pay Rent
I ran into a new penny arcade man
that I had not known before. C. A .
Crook operates at both Dallas and
Ft. Worth. He formerly operated in
St. Paul and Minneapolis. Mr. Crook
had a couple merchandise vendors
which he says pays his rent many a
day. He rigged . them up himself.
They have a large glass show case
displaying all kinds of flash such as
beads, etc. It is a nickel player and
vends some article shown in the glass
case attached to it in a carton. Most
any sandwich machine could be re­
built to do the work.
Leo Mills, a big operator of mint
vendors, called me up at the hotel.
He is operating now in Oklahoma
and the W est Texas oil fields.
Cities Are Growing
# Texas is full of good growing
young cities that offer golden oppor­
tunities for local operators to estab­
lish routes of all kinds o f machines
and build up a fine business. In such
towns as Waco, estimated 60,000 peo­
ple, and Temple, 20,000, what ma­
chines I saw were owned by outside
operators on locations.
A t Austin I met Frank A . Burn­
h ttp ://w w w .a rc a d e -m u se u m .c o m /
12
T
he
a u t o m a t ic
ette, Secretary of the Southwestern
Vending Machine Operators’ Associ­
ation, who has a flourishing vending
machine business there. Mr. Burn­
ette took me around the city in his
aiitbfriobile. It was a bright, sunny
southern winter day when you have
to carry your overcoat. Quite some
contrast from the three feet of snow
I left in Chicago. Austin is the beau­
tiful capitol city of the state and Mr.
Burnette is the leading operator. He
has a varied line of vending, and
amusement machines. Also on the
main highway leading past the cap­
itol and out to the State University
grounds he owns and operates a gar­
age, filling station and repair shop.
However, he says his machine route
is the back-bone of his business; it
is always good for bread and butter
and the garage business fluctuates,
sorrietimes making and sometimes
losing.
Burnette Is Up-to-Date
Mr. Burnette told me about some
Exhibit Supply machines he had that
took in $20 to $24 a week and had
even reached a peak of $35 to $43 a
week. He is now preparing to put
out some Watling Scales and, in
fact, is a real up-to-date operator,
game to take on new stuff and keep
the pennies rolling in.
San Antonio is a coin-machine bo­
nanza in a way. They have an open
12 months of out-door life, lots of
transients and a large Mexican pop­
ulation that are good machine play­

ers.
Shortage of Pennies
I saw a large number of machines
there of all kinds. The only draw­
back is, the boys tell me, there are
not enough pennies in circulation.
The street car fare is a dime, the
newspapers get a nickel and the mer­
chants hardly ever split even money
for commodities. This tends to keep
© International A rcade M useum
A
ge
pennies scarce. W e recall that not
once did we get penny change whil®
three days there, while in Chicago we
would have had our pockets full.
There is a real opportunity for an
operator in those flourishing towns
of the Rio Grande Valley. I could
not locate an operator, though there
were a few machines to be seen. I
think most of them were owned <>r
serv\ed by the locations.
Beer?
No, Thanks
I went over to Matamoras, as all
tourists do. It was a drizzling wet
day, like a cold rain in May. The
natives said it was their worst of the
winter. Up in Texas it had been
really hot some $ays. However, what
I am trying to get at is, I did not
drink beer. I drank tequila. That is
Mexican cactus whiskey and a really
delectable potion.
There are 150
saloons in Matamoras, many cater­
ing to the Americans where the men
and women tourists come grinning
through, most of them stopping at
the bar for a drink.
No Chance Machines
R. W . Bloss, an American soldier
of fortune, is floor manager at the
Montezuma bar. He told me there
were no money machines nor gam­
bling of any kind in the town, and
that the Governor of the State had
been offered $100,000 for a conces­
sion, but nothing doing. I expressed
surprise after taking another tequila,
but Bloss said the average Mexican
was as honest as the average Ameri­
can!
.
I do not propose to tell here all
I saw and did down there, as much
as some of you fellows are holding
your breath to find out, because it
would most likely increase the circu­
lation of the magazine more than the
present advertising rate justifies. So,
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