Automatic Age

Issue: 1927 September

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claim that there would not be 25 per cent of the cars sold. The
same obtains with the sale of pianos, radios and many other floui' ;
ishing lines. Of course, their situation is a little different; tha j
we admit. They are also protected through chattel mortgages* j
These cases are cited only to show the stimulus given an industry I
through the use of credit. If there is some way that we couj j
establish a rating agency whereby those deserving operators 111
good standing could establish a certain line of credit it would be a
big thing for the industry and at the same time the business coul |
be conducted as safely as every other line of business conducted
similar basis. Establishing of a credit agency would not only help j
the deserving operators but it would also bring to light the un' j
scrupulous ones who would soon be eliminated because everybody
in the industry would soon be wise to their methods. Through th®
same process, the manufacturing concerns could be equally aS
handily put on a higher plane.
To Have and To Hold:
The mere fact of the existence
peanut, weighing, perfume, chewing gum, razor blades, toile
articles, automatic. restaurants, and a host of other automata
vending machines, proves beyond a doubt that the public prefe1'
ence for clean, sanitary, efficient automatic service is firmly estab'
lished. Ours is a mechanical age and where service is rendered
more efficiently by an automatic mechanical device than by hunia11 i
hands, the public quickly gives their patronage and support. H o""
ever, they will not tolerate one-half the amount of inefficient se*1'
vice from a machine that they will take from individuals ard ai'e
quick to condemn. The vending machine is indeed a silent sale5'
man and must perform service and vend merchandise abo'?e
reproach. It has no opportunity to offer an alibi when a prepaid
order fails to reach destination and likewise cannot explain tfre
intricacies of climatic conditions, quality and price when the meJ"
chandise fails to meet approval. All vendors are brothers unde1
the skin and when one fails to perform efficiently or has be#1
neglected and not given a chance to show its worth, it casts reflet
tion on the rest of the clan and they all suffer.
Not unlike humans, vending machines have their faults a1^
are subject to occasional failures to deliver the goods. No matte1 (
how perfect and simple any machine may be, it must have attefl' j
tion, and unless it does get that attention and care, it will sure#
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http://www.arcade-museum.com/
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^ C° me useless in time. This is true of all mechanical devices. The
^ s t automobiles placed on the market gave their owners plenty of
rouble, but human ingenuity has overcome practically all the
its of the motor car and as a result automobiles are the fore-
^
industry. The first vending machines, while far from per-
ect, Were subjected to a great amount of abuse. They have, how-
ei> been perfected through the years and the public have become
QUainted with their utility and convenience. This has practically
Ciliated this abuse and the popularity of these machines is
owing greater every day. As a matter of fact, there is no limit
Set boundaries and with proper and business-like treatment, we
.a^ see no end to the possibilities of the coin-controlled machine
ln ^
Operators should recognize as their duty to the future welfare
^ the business the necessity of keeping their machines clean, in
ePair and filled with fresh merchandise. Time spent in proper
o
careful servicing is profitably invested and we would urge
°n all that they do their part toward winning and keeping that
^celess thing termed public approval. With the buying public
our side we cannot lose and can look into the future with the
me enthusiasm displayed by the pioneers of the automotive
n(lustry. Why not! Who can tell?
it flakes You Smarter
0 Lose Money
A middle-aged farmer sat at his table,
lng a neighbor about losing money in a mercantile business in
other state. Cannily his wife put in : “ It makes you smarter to
^ 6 money.” Apparently this man had tried to make a go of
in the city that were beyond his ability, nevertheless, he
Urned to the farm better informed and better able to exact a
^ it from the soil. He was game to try something new and al­
, ,°ugh the project did not prove successful ho was able to take up
s former occupation where he had left off and be even more
tr ccessful. The moral in this is that we should not be afraid to
y something new. Even if the venture does not prove successful,
can always fall back— and be all the wiser. Many new ma-
Ues are being introduced into the vending machine field and
old and new operators should give them an opportunity to
Ve their worth. In most cases the new and improved machines
e better and more nearly meet the needs of the day. There is
l
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