T
12
he
A
u t o m a t ic
A
ge
The A utom atic Age
THE NATIONAL MAGAZINE OF THE VENDING MACHINE
___________________________ INDUSTRY___________________________,
Covering Automatic Machines and Coin-Controlled Devices of
Every Description
PUBLISHED MONTHLY BY
TH E LIG H T N E R P U B L IS H IN G CORPORATION
0. c.
LIGHTNER, President
Official Organ: Chicago Vending Machine Operators' Association
Official Organ: Milwaukee Vending Machine Operators’ Association
Official Organ: National Vending Machine Manufacturers’ Association
Official Organ: National Vending Machine Operators' Association.
Official Organ: Detroit Vending Machine Operators' Association.
Official Organ: N ew .Y ork Arcade Owners’ Association.
Official Organ: Southwestern Vending Machine Operators' Association.
Executive Office, 2239 S. Michigan, Chicago, 111. Phone Victory 1^66
1«AST FORMS POSITIVELY CIX)SED ON THE 20TH OK MONTH PRECEDING ISSOE^_
CONTRIBUTIONS:
Contributions from our readers are always welcome.
AD VERTISING: Rates furnished upon request.
cost or obligation.
_______
C op f ' suggestions for Advertising prepared withOut
___
SUBSCRIPTIONS: Single copies 10 cents, back copies, 15 cents.
United States and possession*. Foreign subscriptions $1.00.
Yearly lubscriptiom 11.0® *D
The Importance
Of Being Game
'
.
njilS
Oscar Wilde, the great dramatic ge‘ i
who lost his reputation and was run out of England when he *>
into trouble with some of the younger members of the female s
wrote a famous classic entitled “ The Importance of Being
est,” W e would like to inflict upon our readers this month a
sertation upon the subject of the importance of being game.
t-gji
W e find that operators are inclined to lose their nerve
^
they bite on a new machine that has defects or fo r some re*
does not go across. Forever after they are “ off” o f new m a c h i^
W e think that is a big mistake. V ery seldom does an °Ver8'.
lose 100 per cent on a new machine. Even if it proves impracti
he always recovers part or all of his purchase price.
The best way to find out what machines will take with
public and make money fo r the operator is to try them out. It
© International Arcade Museum
http://www.arcade-museum.com/
the
t