Automatic Age

Issue: 1926 November

10
T
he
a u t o m a t ic
A
ge
N . Y . A R C A D E M E N AD O P T
A U T O M A T IC AG E
A fter a careful survey o f the
arcades in and about New Y ork City,
it was found that there are in the
city proper 11 penny arcades, and
about 25 arcades in cities right ad­
joining New York. The owners o f
these arcades had no way o f getting
together— each man having to stand
his own ground.
A few more aggressive arcade men,
got together and an organization of
the arcade owners was form ed. This
organization holds meetings monthly
to decide on what is best fo r the bus­
iness— and to get together on things
in general. A fter the last meeting
fo r the season, a big blow out was
had, at which a good time was had
by all.
The
A U T O M A T IC
A GE was
adopted as the official organ o f the
organization, o f which Mr. M. Schaf­
fer o f the Radio Amusement Com­
pany is president; Mr. A. Schlack,
Vice-President, and Mr. William Rab­
kin o f the International Mutoscope
Reel Company, secretary. Mr. M.
Benedict is treasurer.
The first meeting fo r the new sea­
son will be held shortly. The A U T O ­
M A TIC A GE will be kept posted on
the activities o f the organization.
It may also interest your readers
to know, that during his travels all
over the country, Mr. Rabkin, iound
a very sincere interest in coin oper­
ated machines, and while there are
still a number o f fly-by-night ma­
chines being used, the tendency seems
to be towards standardization o f a
few solid well built machines.
Operators, it seems are learning,
that it is not only the original cost
o f the machine which counts, but its
ability to stand up under hard wear,
and to make money with no trouble.
T he demand seems to be fo r stronger
and better machines.
One outstanding feature o f the
© International Arcade Museum
Mutoscope, and one o f its main rea-
sonss fo r being so popular is the fact
that it comes up to these standards.
There are still Mutoscopes being used
today with
apparent
satisfaction
which were built about 25 and 30
years ago.
Our suggestion to machine manu­
facturers is that they sacrifice price
to quality, even though they may lose
some sales at first— because, they will
find, as we have from past experi­
ence, that the only way to get the
repeat orders, is to build quality ma­
chines.
International M utoscope Reel Co.
W M. RABKIN .
Rather Miss a Meal
A U T O M A T IC A G E :
Your notice at hand that my
subscription fo r the year o f 1926
has expired and that you have re­
newed it fo r the year o f 1927 which,
I here enclose $1.00 and want to
thank you fo r notifying me as I
would not be without the A U T O ­
M A TIC AGE. I would rather miss a
meal than miss a copy o f the A U T O ­
M A TIC AGE. It is small but mighty
and all good things come small. I
here again thank you fo r notifying
me and want you to notify me as soon
as my subscription expires in 1927.
W. H. Lang, 631 Division St., Toledo,
Ohio.
Lntest fashion in England is fo r
women to indicate their status or
mood Dy ear ornaments. Two ear­
rings means a woman is married; one
in the right ear, that she is engaged.
Circles and ropes o f gems indicate
that she desires no new acquaint­
ances, while ear ornaments in the
form o f bells denote that she is out
fo r a good time.
http://www.arcade-museum.com/
T
he
A
u t o m a t ic
A
ge
11
CLEANLINESS ESSENTIAL
TO SUCCESSFUL O PER ATIN G
By LO U IS E. W O L F , Reliable Peanut Company.
During the twenty-three years I
have been affiliated with the vending
machine industry, I believe I have
some ideas that should be o f some
use to operators and possibly manu­
facturers.
Just a few hints to the “ Starter
Operator”
in selecting locations.
First you must decide on the kind o f
machine that is best adapted to the
district you contemplate working
then the make o f said machine and
its merits pro and con. Then the
kind o f locations selected, such as
drug, candy, stationery, shoe, gro­
cery, butcher and bakery stores, pool
parlors, restaurants and barber shops,
etc. Now the kind o f merchandise
that will best sell in the selected lo­
cation, then the amount o f wares (fo r
the money) to vend and the commis­
sion allowed the merchant.
But by far the two most important
“ Helps” in my experience and two
that will over shadow all that can be
mentioned is cleanliness and quality.
I will dwell briefly on the former.
W e all know the meaning o f “ To
be Clean.”
A pply it to your machines, keep
them clean inside and out. It takes
only a few more seconds and a few
strokes with a clean cloth to do the
trick and if need be, replace the ma­
chine with one of the clean extras
that you must carry with you.
This idea of cleanliness cannot be
brought too vividly before the oper­
ator for many a time, with my expe­
rience, I have been forced to look
twice and hard at machines to recog­
nize their contents just fo r the dirt.
This state o f affairs should not exist
and steps should be taken to impress
the operator that a clean machine is
an asset, where as the dirty machine
is a short cut to all kinds o f trouble.
Mr. Operator: you are buying a
© International Arcade Museum
new collar in your village store, if
it is soiled, will you take it? N o!
You go to the same store later— say
fo r something else and you find the
same condition existing— you will
say, I am not going to trade with
that fellow any longer. His goods
are not clean, Mr. Operator; what is
the public (your daily trade) saying
about your unclean machines?
I dare say Mr. Operator if you
would but think one minute when
filling your machines; would I be
willing to have my nearest kin eat
from my machines; then all your ma­
chines would be celan.
Don’t take the attitude that any
thing is good enough fo r the “ Kids”
fo r they are your best customers.
Give them clean merchandise in clean
machines and have a clean con­
science, then you will not have to
complain that your sales are falling
off, and that you want to sell your
route because o f poor business— don’t
sell— its a good cash business.
Just Fits In
A U T O M A T IC A G E :
Pardon my neglect in not receiving
my subscription to A U T O M A T IC
AGE on time.
This book fits into our business so
naturally, that I guess I took it as a
matter o f course. It certainly is a
“ fixed” part o f the machine game.
Yours fo r Success,
Wm. J. Vandercar, Successor to:
V A N P A R V E N D IN G CO,
6 So. Canvass St.,
Cohoes, N. Y.
Angered because rattlesnakes were
killing her turkeys, an Oregon woman
procured a rifle and shot forty-fou r
o f the reptiles.
http://www.arcade-museum.com/

Download Page 10: PDF File | Image

Download Page 11 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.