Automatic Age

Issue: 1925 September

T he A
u t o m a t ic
A ge
7
GEBERT C A L L S O N E N T IR E T R A D E T O
H ELP W IP E O U T T A X
There is a m ovem ent on fo o t to
reduce incom e taxes and to repeal all
the “ Nuisance T a x es,” n ow collected
on autom obiles, jew elry, th eatre ad­
m issions, cam eras, vending m achines,
etc.
L ast year taxes w ere reduced and
som e “ nuisance ta xes” abolished, but
new ones w ere pu t in their place,
w hich on the w hole did n ot am ount
to such a reduction as the people
im agined.
L ast year an attem pt w as made to
raise the ta x on ven din g m achines
from 5 to 10 percent, but b y strenu­
ous effort on the pa rt o f a fe w this
action w as d efea ted ; and instead, the
law w as made to cover all coin oper­
ated devices, w hereas b e fo re coin de­
vices that wrere n ot classed as m er­
chandise vendors w ere excluded.
The vending m achine trade is not
organized as m ost oth er industries are
and fo r that reason harm ful legisla­
tion is likely to find the vending m a­
chine industry “ asleep at the sw itch ;”
and it is on ly natural th at legislators
w ill, to som e extent, fo llo w the line
o f least resistance and g overn them ­
selves b y the hue and cry o f the
people.
It beh ooves everyone interested in
vending m achines to see o r w rite their
Congressm en and Senators in an
effort to have the tax on vending m a­
chines w iped out.
In the first place, our industry has
paid this tax fo r som e years and the
ta x was virtually increased last year.
Secondly, ven din g m achines are a
positive n ecessity in this day and age,
and our law -m akers should be m ade
to l’ealize that a vending m achine is
a la bor-savin g m eans o f distributing
various com m odities and that n oth ing
should be done to hurt the develop­
m ent o f the vending m achine busi­
ness, w hich is each year becom in g
© International Arcade Museum
m ore and m ore a benefit to the people
at large.
A w ord to the wise is sufficient; so
let us all g et busy and w atch the
p rogress o f tax legislation and put
in a w ord or w rite a letter w henever
the occasion m ay require.
A . E. G E B E R T ,
A dvan ce M achine Co., Chicago.
An Attractive Novelty
R a in bow nuts are an attractive
n ovelty pu t out by the N ational Gum
C om pany, New ark, N. J. This p ro­
duct is a spanish peanut coated with
bright colored candy. It makes a
v ery attractive appearance in a glass
bow l m achine and is also a v ery de­
lectable con fection . O perators should
b y all means, give rain bow peanuts a
trial.
S.
P. W eissm an, w ho operates the
penny arcade at C on ey Islond, N. Y .,
says: “ H avin g used hundreds o f
pounds o f R ain bow nuts you can
ju dge f o r y o u rse lf w hether or n ot m y
trade likes them. I will certainly
continue to use them as lo n g as I
am operating ,my m achines.”
Well Wishes from a
Subscriber
E n closed is our subscription fo r
one year to the A u tom atic A g e to ­
geth er w ith our check in paym ent.
A m agazine such as yours w ill
render a real service to everyone
interested in vending m achines, and
certainly deserves ou r support.
G ood luck and best w ishes fo r
your success.
International M utoscope Co.
Lu bricating oil made from crickets
has been fou nd suitable fo r aviation,
since it does n ot congeal even at high
altitudes.
http://www.arcade-museum.com/
T h e A u t o m a t ic A ge
8
The Automatic Age
T H E N A T IO N A L M A G A Z IN E O F T H E V E N D IN G M A C H IN E
IN D U S T R Y
C overing A u tom atic M achines and S elf-S ervice D evices o f
E v ery D escription
PUBLISHED MONTHLY BY
0 . C. L IG H T N E R ,
T H E L IG H T N E R P U B L IS H IN G
E ditor
C O R P O R A T IO N
J. M. B U C K L E Y . A d v e rtilin s Manager
E xecu tive Office, 2721 South M ichigan A ven ue, C hicago, 111.
I A S T
F O R M S P O S I T I V E L Y CL O SE D
CONTRIBUTIONS:
ON THE
20T1I O F M O N TH P R E C E D IN G
IS S U E
Contributions from our readers art; always welcome.
ADVERTISING : Kates furnished upon request.
cost or obligation.
Copy suggestions for Advertising prepared without
SUBSCRIPTIONS: Single copies 10 cents, back copies, 15 cents.
United States and possessions. Foreign subscriptions $1.50.
Yearly subscriptions $1.00 in
W e Have
Harbored an Idea
that we would like to see tried out.
That is a machine to vend penny prizes, such as are usually given
away in boxes of Cracker Jack. These prizes would have to be
vended in little boxes, but could be done at a good profit fo r one
cent. In protected places five cent prizes could be vended in boxes
as small as the average match box.
The idea conveyed in a surprise package is that the consumer
would not know what would be in the box. They could be filled
with rings, miniature lanterns, celluloid roses, stick pins and many
other articles that could be bought for seven or eight dollars a
gross. A five cent surprise package could contain articles of much
greater flash and often of real merit, such a s ; a string o f beads,
collapsible aluminum cups, jewelry, silk flags, artificial flowers and
many other attractive novelties, which would cause another nickel
to be dropped.
These machines would be especially good in penny arcades, as
the curiosity to see what would be in the next package would keep
the nickels pouring in. People who go into penny arcades go there
for entertainment. They will spend money anyhow and are not
particularly looking fo r values. They will get their money’s worth
out of curiosity. The idea is free, let somebody try it out.
© International Arcade Museum
http://www.arcade-museum.com/

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