ATARI IN SCI
HAVING
FI
FEATURe
AN
ATARI
TOURNAMENT?
you
are planning a special tourna-
or promotion on Atari games,
please contact us. Atari wants to make
If
ment
sure
that
everyone knows about your
We will write a story and
Coin Connection and other
special events.
print
in the
it
media. Please share your good promotion
ideas with other operators around the
world to benefit Ae industry overall.
Write to Atari, Coin Connection Editor,
1265 Borregas Ave.. P.O. Box 9027,
Sunnyvale, CA 94086.
ATARI DISTRIBUTOR
MEETING
MARCH
IN
ADDED PROFITS
FOR OPERATORS
The popularity of pinball and video
games among people of all ages is still
growing at a spectacular rate. Our coin-op
games have become an “in” item to put
in
family game rooms at home. The
growth of both coin-op and consumer
games have significantly increased the
public’s awareness of pinball and video
as well as bringing them into a new
as a popular family recreation.
games
liglit
Many individuals and groups have
requested rentals of our coin-op games
for special events and parties. Business
conventions, meetings and other social
functions are an excellent market for
short term game rentals.
There
program
are many ways a game rental
to individuals or groups could be
as a profitable venture for
developed
operators.
In
the
March
of Starlug magazine,
issue
Atari games are featured as a major
attraction for science fiction enthusiasts.
iences related to
article
and
says:
are
several
Avenger’*’’^
“There
games- that can give the average person
the thrills of intergalactic battles
all
and the pleasure of testing their skills
in
the realm of futuristic societies,
Atari
Company has been blasting the
a new cycle of solid-state,
with
extra-wide
field
forming
become
machines
game
video
the
biggest
and a habit-
which may
thing since hula
hoops.”
visual
I™
spectacular
as
futuristic
and action experiences.
“The Atarians
and Time 2000
were released earlier this year to the
delight of the ever-burgeoning pinball
fans. Airborne Avenger followed later
with its striking artwork and concep-
tion
far
exceeding
the
regular
.
games
The
.
.
.
.
.
article
natural
added profit center for an
Atari’s fourth annual distributor meet-
ing will be held March
2th to 15th in
Pebble Beach, California. For the second
by popular demand, Atari has
selected the luxurious Del Monte Lodge
as the site for this annual affair.
The dramatic seaside resort is the
ATARI T-SHIRTS
AVAILABLE
1
year,
perfect relaxed atmosphere for three days
of combined business meetings and social
In the business meetings. Atari
be emphasizing customer service
support with new procedures to expand
activities.
continues to describe The Atarians'*"'^
Time 2000”^^, Airborne Avenger™ and
It
Starship
a
innovative operator.
accessible
time travel and super heroics. And
most of them cost a mere quarter.
These are the pinball games, and the
and convention cen-
ters would most likely generate a
higli
demand for the game rentals. This would
be
easily
free-play,
Small ads in community newspapers or
mail program to local businesses,
social organizations,
“The Next SF
photo of Airborne
a
on
a direct
their “sci fi” interests.
entitled,
features
set
volume.
This magazine has over a quarter million
readers who look for futuristic exper-
The
Craze”,
The games,
could be rented at a flat amount per day
plus pickup and delivery charges. Or the
games could be put on coin play and
rental charges adjusted to a specific dollar
in
Starlug
encourage their readers
Atari games.
is
to
certain
play
to
these
will
and improve communications and imple-
mentation. New products for ’78 and
marketing subject areas will also be
covered.
On
golf, tennis,
the social side, there will be
and more.
“This year’s meeting will be even more
than
last
year,” said Don
exciting
Osborne, Western Regional Sales Manager
and Coordinator of the event. “We have
many new activities planned for this year
and expect the distributors to enjoy their
time at Pebble Beach as well as benefit
from the meetings,” he added.
Atari
which
are
has three promotional
now
available:
Time
T-slrirts
2000™ -
depicting a female time traveler with
flowing blonde hair and colorful butterfly
wings; Airborne Avenger™ - showing a
blazing two-headed eagle incorporated
into the science fiction scene with a back
inscription of “The Ultimate High In
(Continued on pa^e 4)